About Us

Herschend Family Entertainment (HFE) is the largest family owned theme park corporation in the U.S. The company creates, develops and operates entertainment, tourism and hospitality properties spanning 26 locations in ten states. HFE is committed to “creating memories worth repeating” by producing wholesome, immersive family entertainment experiences.

HFE's original park is Branson, Missouri’s Silver Dollar City theme park.  In Branson, the company also owns and operates Showboat Branson Belle lake attraction, White Water water park and The Wilderness at Silver Dollar City campground. HFE is an operating partner with Dolly Parton in the Dollywood Company, which owns the Dollywood theme park and Dollywood’s Splash Country water park, both in Pigeon Forge, Tennessee. The Dollywood Company is also the largest shareholder in the Dixie Stampede dinner attractions located in Branson, Pigeon Forge and Myrtle Beach. In Georgia, HFE operates Atlanta’s Stone Mountain Park in conjunction with the State of Georgia, and owns Wild Adventures Theme Park in Valdosta. HFE also owns Adventure Aquarium in Camden, New Jersey and the Newport Aquarium in Newport, Kentucky.

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